Further Development of the Master Brand Campaign:
“Drive for Change”

For over 155 years, Voith has been developing sustainable drive systems for future generations. Driving the energy and mobility transition forward is therefore the mission of the globally active technology group from Heidenheim. However, just as innovative product solutions evolve, so too do markets and megatrends continuously develop…

The same applies to Voith Turbo’s master brand campaign, which we have spearheaded multiple updates for since its launch. Under the new motto “Drive for Change,” we are bridging the gap from “Drive new Ways” to “Drive efficient Industries.” This is because Voith not only enables efficient mobility on roads, off-road, rails, and water, but also expands the scope of action for established industrial sectors with mechanical and electrical technologies.

As part of the master brand campaign’s evolution, we now provide customers with tailored answers to their future questions regarding the most crucial megatrends, which we defined together beforehand: electrification, digitalization, and urbanization. This naturally includes the best product recommendations for each. Because growing mobility requires vision to successfully navigate the transformation together!

More information:
To the landing page: Drive for Change
All projects for our client Voith